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Hi, I’m Rachel, the founder of Serenity Socials, a Nottingham-based social media marketing business.
I have worked with over 30 businesses across my services and memberships, helping them to turn their vision of social media into reality and relieving both the stress and responsibility of managing the online side of business.
In the ever-changing digital era, I designed Serenity Socials to elevate social media platforms with powerful, up-to-date marketing strategies, content creation, content calendars, and copywriting that stand out.
To help passionate and driven founders fall back in love with themselves and their business. I take them from being stuck IN the business to enjoying the benefits of owning it and living a healthy lifestyle. Transforming their visions into vibrant social media success stories.
<aside> ✨ I have been in the social media game for as long as I can remember, but it all started in 2018 when I launched my first business 'Rachel's Art'.
During my A-levels in the years to follow, I noticed a rapid growth in the number of people changing lives and skyrocketing businesses through social media. Doing media and photography at the time and being tech-savvy, this took my interest.
Following my A-levels, I became employed in a full-time role that although I worked my way up to management in, wasn't fulfilling and wasn't my dream role of 'entrepreneur'.
I decided to pursue my passion for helping others and immersed myself in digital marketing, completing 3 courses in social media management.
In 2022, Serenity Socials was born and before I knew it, I was handing in my notice and working from home full-time.
Today, business continues to grow and shows no signs of slowing down as new and exciting ideas and opportunities are always popping up.
As someone who has always suffered from imposter syndrome, ADHD, panic attacks and severe anxiety that has been able to go from nothing to something, I am dedicated to helping business owners achieve their goals and reach their potential.
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I started working with this client at the start of this year and the growth already has been insane!
Ben came to me with an already successful, multi-award winning business and a lot of ideas for how he wants to share it with the world online.
His goal is more sales (of course, we’re business owners at the end of the day) but also a deeper, more meaningful goal that made him take me onboard.
Ben desires to have more freedom, be more present with his kids and simply just enjoy the benefits of his businesses. He owns 2 businesses, a podcast and a bunch of other awesome stuff and splitting his time across them all is a lot - so, that’s where I come in - to relieve the pressure and release the responsibility of running multiple social media pages as a busy CEO.
We collaborate on strategy and share ideas, I plan the content, he creates it, and I manage everything that comes after - copywriting, posting, keeping track of trends and just general management of the platforms.
We are just a couple of months into working together now and he’s already messaged to say he’s feeling good and is excited for the future.
Oh and his business with 28k followers received 3.8m views in less than 2 months on Facebook alone! An incredible 89.4% increase 🔥 That’s what you can expect with the right systems in place!
Not only does Ben now have more freedom to focus on what matters the most to him, he can do so knowing that his business is growing, there are always new people discovering him every day and everything is under control 😎
One of my clients came to me with a head full of ideas but no idea how to execute them. She knew she needed to push her jewellery brand on social media if she wanted more sales but didn’t know where to start in terms of balancing strategy, planning, creating a high-quality, converting piece all alongside actually working in the business - packing orders, designing new pieces etc.
When I first took over the account there was no consistency as content was just being posted in any spare moment they had, there was no clear strategy or real purpose other than ‘to get sales’ meaning content was being ignored, not resonating with anyone and therefore not resulting in any growth or sales, and the content that was posted was low-quality with no hook, a ChatGPT caption and no focus on engaging their followers.
Within the first 3 months of working together, we put a strong strategy in place, became super aligned with the target audience and ideal customer and stayed consistent with high-quality, purposeful content.
As a result, their organic reach flew to over 100,000! That’s a 81.9% increase and over 100k people seeing their content even though they have 6k followers.
They also received almost 4,000 content interactions meaning their community became more engaged and we more than doubled the amount of link clicks and therefore interest in their brand.
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